Marketing. 

handled.

  FRACTIONAL CMO FOr FINTECH 

So you’ve secured your Series A funding. Now what? 

You’re ready to expand your senior leadership team. But you don’t want to make a mistake.

Your company is at an inflection point. What one move can impact sales or revenue?

I'm a fintech CMO. I work with rapid-growth tech CEOs to bridge a gap at the inflection point after Series A and while building out their C-Suite. 

Leverage my 20+ years of experience marketing Fortune 500 companies – the guys you’re trying to outpace, outsmart, outmaneuver for marketshare.

Marketing strategy. Handled

Customer acquisition. Solved

Junior staff. Managed

Granted, every company's problems are unique to them, at their stage of growth.

But patterns tell a story. Data tell a story. I listen

FinTech - saas - biotech

Why fractional? Why not full time?

CMOs are now tasked with a number of responsibilities that weren’t part of their remits in the past, such as partnerships, content production and internal culture, so choosing a single candidate to serve a company’s long-term needs is difficult.

YOU NEED A C-LEVEL PARTNER

Fractional roles differ from full-time CMO jobs in that they focus more heavily on performance-based marketing to drive sales growth. Fractional CMOs are also unlike consultants in that they are expected to develop and implement comprehensive marketing plans while working to earn the trust of internal staffers who may see them as a threat.

EMBEDDED TALENT THAT GETS BUSINESS STRATEGY

I'm Adrienne Matt

I help fast-growth tech companies --- fintech, SaaS, biotech, healthtech. I provide executive oversight of marketing as a fractional CMO so they can accelerate their time to destination (acquisition, revenue, etc.). 

People can always count on me to be direct. Get things done. Outwit obstacles. 

I am straight-shooter yet compassionate, results-oriented, and pragmatic.